Cookie policy

At Fantra, we believe in being transparent about how we collect and use data related to your visits to our website. This Cookie Policy explains what cookies are, how we use them on the Fantra platform, the types of cookies we set, and your choices in managing cookies and similar technologies. We are committed to protecting your privacy and complying with applicable laws regarding cookies and online tracking.

This Policy supplements our Privacy Policy and other applicable Fantra policies. If there is any conflict between this Cookie Policy and the Terms of Service or Privacy Policy, the terms of this Cookie Policy will prevail for matters specifically related to cookies. All defined terms used in this Policy have the same meanings as in our Terms or Privacy Policy, unless otherwise defined here.

Definitions

For clarity, here are some key definitions related to cookies and tracking:

• Cookies means small text files placed on your device when you visit a site

• Session Cookies means cookies that expire when you close your browser

• Persistent Cookies means cookies that remain until a set expiry or deletion

• First Party Cookies means cookies set by Fantra domains

• Third Party Cookies means cookies set by external services that integrate with the Service

• Similar Technologies means web beacons, pixels, local storage, and software development kits

• Consent Banner means the notice that lets you accept or manage optional cookies

• Cookie Settings means the on site controls where you can change preferences

1. Types Of Cookies We Use

Fantra uses the following categories of cookies on our website:

Note: The specific cookies and their names may change over time as we update our services and tools. Examples of strictly necessary cookies might include session IDs or security tokens; functional cookies might include settings or preference identifiers; analytics cookies might include Google Analytics _ga cookie; and advertising cookies might include Google’s _gid or Facebook’s _fbp. For a current list of cookies in use, you can check your browser’s cookie storage for Fantra or contact us for more details.

2. How We Use Cookies

We use cookies for various purposes, as outlined below:

1. Authentication & Security: To log you into your account and keep you logged in across your visit. For example, when you sign in, we set a cookie, so you don’t have to re-enter your credentials on every page. Cookies also help us implement security features (like protecting your account from fraudulent login attempts) and detect malicious activity.

2. Preferences: To remember information about your browser and your preferences. This includes remembering your site settings (e.g. dark mode or language selection), so we can provide you with a tailored experience without asking you every time.

3. Analytics & Performance: To understand how users arrive at and use our site. For instance, we may use cookies to count how many unique visitors visit a certain page, what features are most used, or how users navigate through the site. This data helps us identify areas for improvement and refine the platform to better serve you. We might also use these cookies to track how our marketing campaigns perform (e.g., if you clicked a Fantra ad on another site and later signed up).

4. Features and Services: Some cookies enable specific features on the site, such as playback of videos, use of a support chat widget, or remembering form data as you fill it out. They improve your functional experience (for example, by pre-loading certain content or remembering your progress in a tutorial).

5. Advertising and Marketing: While Fantra does not host third-party banner ads, we may use cookies for our own marketing efforts. For example, if we run ads on other platforms (like Google or social media), cookies help us not show the ad to you repeatedly if you’ve already visited our site, or conversely, they help us target those who have shown interest in Fantra. These cookies can also measure if an ad was effective (e.g., did someone sign up after seeing an ad?). If in future we partner with advertisers or affiliates, advertising cookies might be used to ensure you get relevant content and to avoid bombarding you with irrelevant ads.

6. Fraud Prevention: Cookies assist in our fraud detection and prevention measures. By analysing cookie information, we can sometimes identify unusual patterns (such as a single device creating multiple accounts) and take steps to protect the platform.

Importantly, any personal information collected via cookies is handled in accordance with our Privacy Policy. In many cases, cookies alone do not personally identify you, but they may be tied to personal data you’ve provided (like your account in the case of authentication cookies). We treat cookie data with the same care as other personal data.

3. Third-Party Cookies and Embedded Content

Some cookies on Fantra are not set by us, but by third parties providing services or features on our site. This typically occurs in the following scenarios:

1. Analytics Services: As noted, we use third-party analytics like Google Analytics. These services set their own cookies to track user interactions (e.g., Google’s _ga cookie). We use the information from these cookies to understand website traffic and usage. These analytics cookies collect data such as your IP address, device information, and browsing behaviour on our site. However, we do not receive personally identifying information from Google Analytics – we receive aggregated reports. (You can opt out of Google Analytics as described below.)

2. Advertising Partners: If we use advertising or retargeting services (like Google Ads or Facebook Pixel), those platforms may set cookies to track your activity across websites. This helps in creating targeted advertising audiences (for example, showing a Fantra ad on Facebook to someone who visited our site). We ensure that any such partners do not receive any sensitive personal data through these cookies unbeknownst to you. They operate under their own privacy policies.

3. Social Media and Third-Party Integrations: Sometimes we might embed content or plugins from other sites – for example, a Twitter feed, a YouTube video, or a “Share” button. These third-party features may set cookies. For instance, if a YouTube video is embedded, YouTube might set cookies to track video views or remember your volume settings; or if there’s a Facebook “like” button, Facebook might set a cookie if you interact with it or if you’re already logged in to Facebook.

4. Payment Processors: If our checkout or payment process uses an embedded third-party frame or redirects you to a payment gateway, that third party might set cookies to remember your session or transaction details.

5. Customer Support Tools: We may use a third-party service for support or live chat. For example, if we have a live chat widget (like Intercom or Zendesk), the service might set a cookie to maintain the chat session across pages or remember you in future chats.

Please note that third-party cookies are set by external providers, and while we control how we integrate their services on our site, we do not directly control the cookies themselves once set. These third parties have their own cookie and privacy policies. We encourage you to read the privacy policies of any third-party services we use.

By using Fantra, you acknowledge that third-party cookies may be placed on your device. However, you still have choices (see next section) in how you manage or block cookies, including third-party ones.

4. Your Choices: Managing and Controlling Cookies

We want to give you control over your cookie preferences. When you first visit Fantra, you will see a cookie consent banner (especially if you’re in a jurisdiction like the EU/UK where consent for non-essential cookies is required). This banner allows you to accept or decline different categories of cookies (except strictly necessary cookies which are always active). Here are ways you can manage cookies:

• In-Banner Settings: Use our cookie consent tool (the banner or a settings widget on the site) to accept or reject optional cookies. For example, you can choose to disable analytics and marketing cookies while allowing functional ones. You can revisit these settings at any time by clicking the “Cookie Settings” link (usually found in the footer of the site).

• Browser Settings: Most web browsers let you control cookies through their settings preferences. You can set your browser to refuse all or some cookies, or to prompt you before accepting a cookie from the websites you visit. You can also delete cookies that have already been set. Please note that if you choose to block cookies via your browser, some portions of our site (and other sites) may not function properly. Below are links to instructions for managing cookies on popular browsers:

  • Google Chrome: Managing Cookies in Chrome (Google Support) – explains how to clear, enable, and manage cookies in Chrome.

  • Mozilla Firefox: Managing Cookies in Firefox – guidance on setting cookie preferences in Firefox.

  • Microsoft Edge: Managing Cookies in Edge – how to view and clear cookies in Edge.

  • Apple Safari (Desktop): Managing Cookies in Safari – instructions for Safari on Mac.

  • Safari (iOS): Block Cookies in Safari (iPhone/iPad).

  • Android Browser: See Managing Cookies on Android (this may vary by device or browser app).

• Opt-Out Mechanisms: For analytics and advertising cookies, there are industry-provided opt-out tools as well:

  • Google Analytics – you can install the Google Analytics Opt-out Browser Add-on to prevent GA from collecting your data on any site.

  • Google Ads – you can adjust your Google ad settings at Google Ad Settings and opt out of personalised ads.

  • Network Advertising Initiative (NAI) – use the NAI Opt-Out Tool to opt out of interest-based ads from NAI member companies.

  • Digital Advertising Alliance – use the DAA WebChoices Tool for opting out in the USA, or Your Online Choices in the EU.

• Do Not Track Signals: Some browsers have “Do Not Track” (DNT) features that send a signal to websites requesting not to track your activity. Our website’s behaviour on receiving DNT signals may vary; currently, because there is no standard interpretation of DNT signals, we treat preference through our cookie consent tool as the primary way to opt out of tracking cookies. However, we do our best to honour DNT by not deploying marketing/analytics cookies if we detect such a signal and if it aligns with the user’s known preferences.

Please remember that disabling cookies may impact functionality. For example, if you block strictly necessary or functional cookies, you might not be able to log in, or your preferences might not be saved, causing a less smooth experience. Analytics cookies, if disabled, will make it harder for us to improve our services, but the site should still work. Advertising cookies, if disabled, will simply result in less targeted advertising (you may still see ads for Fantra on other platforms, but they might be less relevant).

5. Changes To This Policy

We may update this Cookie Policy from time to time, for example to reflect changes in the cookies we use or for other operational, legal or regulatory reasons. The “Last Updated” date at the top indicates when the latest changes were made. We encourage you to periodically review this page for the latest information on our cookie practices.

If the changes are significant, we may notify you by website banner or email that the Cookie Policy has been updated. By continuing to use Fantra after such changes take effect, you agree to the revised policy.

6. Contact Us

If you have any questions about our use of cookies or about this Cookie Policy, please contact us. Our details are:

• Email: admin@fantra.ai

• Mail: Fantra Pty Ltd - Suite 302, 13/15 Wentworth Ave, Sydney NSW 2000, Australia.

You can also find more information about how we process personal data in our Privacy Policy. Thank you for taking the time to read our Cookie Policy. We hope this helps you understand and feel more confident about our use of cookies.